ICRC Zurich

Client: International Committee of the Red Cross
Date: October 2012

Bringing the experience of humanitarian relief in South Sudan to the public of Zurich

igloo were approached by the International Committee if the Red Cross (ICRC) to provide the 360º projection technology capable of displaying immersive panoramic images, to show the invaluable humanitarian work the ICRC delivers in South Sudan.

ICRC needed a dome small enough to fit within the foyer of the Credit Suisse Headquarters in Zurich, yet impressive enough to convey their meaningful message. Our 6-meter igloo 360º was perferct for this scenario. A series of super high quality HD panoramic stills were on offer for public viewing from 8am until 6pm for a full week. This allowed the public of Zurich to experience in an immersive environment the wonderful work the ICRC continues to deliver globally.

The impact and response was phenomenal - proving again how effective the medium of 360º can be.