Client
Sky
Location
Osterley Campus, London, UK
Date
2018
Product
6-metre cylinder
Launched in February 2017, Sky Ocean Rescue is a hugely successful campaign which aims to help protect our oceans by eliminating the use of single-use plastic packaging.
To raise awareness of the campaign among its employees and mark the successes of its first year, a prominent Sky Ocean Rescue exhibition space was created throughout the entrance to the company’s main campus - and an Igloo cylinder was used to host a 360° experience.
An incredible 360° film, shot in Norway’s Svalbard archipelago, helped to show exactly how much plastic is washed up and the impact it has on the islands’ ecosystems.
“When you show your film in a headset it’s amazing, but it’s a lonely experience. With Igloo, you’ve all been there together, you’ve got the message together, and you can discuss it together.”
William Samaha
VR Creative, Sky