
AR and VR: A Shared Experience
11th March 2019
Ever since the days when people sat around fires telling stories, us humans have loved shared storytelling. With advances in immersive technology…
SXSW is one of the BIG events in the Igloo calendar and, this year, we felt hugely privileged to be part of the Future Art & Culture program, put together by the Arts Council and British Underground.
We custom-built a Shared VR space to host Beethoven’s Fifth, an immersive film directed by Jessica Brillhart, featuring an up-close-and-personal performance by the Philharmonia Orchestra. And, as part of this, our friends at Mixed Immersion developed an awesomely effective ambisonic sound system.
Located
So what did we learn?
Surrounded by some huge installations, involving giant-sized digital palates, we were reassured that the VR headset is being supplemented and complemented by many other ways of displaying and experiencing immersive content. It’s a future we’ve been talking about at Igloo for some time. So it’s great to see our predictions coming to pass - as neatly summed up in this great article by David Keene of NewBay Media.
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Categories: SXSW, Music, Shared VR
11th March 2019
Ever since the days when people sat around fires telling stories, us humans have loved shared storytelling. With advances in immersive technology…
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